Business Tips: How Business Will Change In A Voice-First World
Awesome Tip: How Business Will Change In A Voice-First World
This video is from a 4Ds session I gave in London — many of you have been asking me for more tactical, business-focused content and this format is a really good way for me to provide that for you all.
You’ll get to hear my thoughts on voice, why convenience vs brand is such an important dynamic, why you should diversify across social platforms, why companies like 7-Eleven are in deep trouble over the next few decades, and much more.
0:10 – Timing is just as important as being right
3:22 – Why brand vs convenience matters so much in a voice-first world
9:02 – If Instagram disappeared, would you disappear?
12:09 – Your creative must be contextual to platforms/audience
17:07 – How startups can rise in the next economic crash
19:17 – How to roll out new products/brands
21:24 – Subjectivity can hinder creative
24:32 – Don’t let short-term metrics hurt long-term metrics
27:22 – Optimizing social ad spend
What was your favorite part of this video? I’m super curious to hear what you think 😉 Tweet me @GaryVee.
Also, you can learn more about 4Ds here:
Hope to see you there 🙂
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Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.
In addition to VaynerMedia, VaynerX also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men’s lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy.
Gary is a board/advisory member of Ad Council and Pencils of Promise, and is a longtime Well Member of Charity:Water.
Gary is a highly sought after public speaker, a 5-time New York Times bestselling author, as well as a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, and Uber.
Gary is currently the subject of DailyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world, as well the host of The GaryVee Audio Experience, a top 100 global podcast, and host of #AskGaryVee, a business and advice Q&A show which can be found on both YouTube and Facebook.
Gary also appeared as judge in Apple’s first original series “Planet of the Apps” alongside Gwyneth Paltrow, Jessica Alba and Will.i.am.
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22 Replies to “Business Tips: How Business Will Change In A Voice-First World”
that last bit about IG stories and general feed just shook me! called me out! shit just clicked!
Gary, I watch a lot of your videos and plan to watch them all eventually. I listen to your books on audible while I commute. Out of this, I have curved my thought process and I am taking the first step into Entrepreneurism. When I make it big, and all eyes are on me, I can only hope to inspire someone the way you and Grant Cardone have inspired me.
Yo 40 hertz and below should be filtered out of the audio; there's constant bumping/pulsing in the low frequencies which are distracting on my studio monitors
I’d pay $5,000 to have a Library of full length video recordings of Daily Deep Digital Dive
@9:10
This is gold. I’m currently saving for a laptop and I’m going to do Instagram twitter and YouTube and create a website with an email list. Now I just need to figure out how to balance that and college and my part time job.
8:15ish…..#bars
Timing is everything.
Convenience is King, and Brand is Queen. If people are hungry they eat. If it's executed well long term, then you got a Brand.
Multi-dimensional, if you only have 1 platform you're vulnerable (MySpace).
Relevance, know your audience. Use common sense with creative. Sell to people who are interested.
SM is bottom up, not top down. It's the reverse which is why some don't get it. You can't hide behind a big company.
Build a profitable business. Keep it simple and real. Debt funding will bury you in a recession.
Don't guess. Ask your customers or clients what they want.
Stage project offers and partnerships. Don't go all in, do % in stages. Motivates and accountable.
You need humility to be creative. If the big boss or client doesn't get it, they won't appreciate it. Have to educate them.
Test the market. Don't pander. If you want to sell or see a result, run an ad.
Dude it’s all going back to the men n women pulling a cart of wares down streets to sell. We want the ice cream truck but also have it sell us a condom, marijuana or cbd, a snickers, 2 pizza pockets and an iPhone charger and AAA batteries
Gary Vee I’ve been watching your videos like a crack addict hits the pipe. I’m a registered nurse and can’t wait for u to speak to healthcare parity and how to make that happen. But dude!! All them water n juice bottles! I’m not easily distracted but I literally cannot watch this video.
Anyone Here after 03/13/19
Instagram and Facebook went down yesterday 3/13 and I think this video is poetry. Entire businesses went to Defcon 5 mode.
Gary is gonna be such a monster when he owns everything in existence.
I love that you put out these conversations as videos for us all to benefit from. I can't get enough of your content and I'm learning so much in each video which is been helpful in growing my business. Thank you Gary!!
@8:03 is the thesis every business should be built around for the coming years.
Starting a podcast is probably the best b2b and b2c strategy as far as differentiation goes. I have been wanting to start one for the past year. I'm now actually doing it. @garyvee talks about the brand aspect- as a real estate broker, when i sit down with a prospect and they know i have an "internet radio show" that instantly separates me from every other agent/broker.
Too many plastic bottles on that table. Can we find simple ways to reduce that waste?
Gary you have the best content but you talk about too many common sense topics … don’t dumb it down for the masses
One of your best videos! Thanks Gary! God bless!
Gary you fucking made my Alexa order Twinkies
the FOCUS at 6:11
This is incredible business content. 1000/1000 authenticity. <3 U GaryV