Business Tips: The Biggest Lesson Your Business Can Learn From COVID-19
Business Tips: The Biggest Lesson Your Business Can Learn From COVID-19
Awesome Tip: The Biggest Lesson Your Business Can Learn From COVID-19
On this episode of “Monday Marketing Takes”, Gary sits down with Vice President of Marketing at Pepsico, Todd Kaplan, for an insightful conversation around the shift in the company’s tactics due to the unforeseen circumstances of COVID-19. The company’s mission is to always be authentic and culturally relevant to their consumers, and the original marketing strategy for 2020 was no longer going to achieve those goals. Luckily, Pepsico had the speed to adapt their strategy and messaging to better suit how consumers were feeling. The important lesson here is that having the speed to adapt and change your strategy is essential to a successful business. While it is always good to have a “plan”, the truth is you do no know what could potentially play out during your plan that may require you to adjust or change course. Always be prepared for the unpredictable and have the protocols in place for when the strategy needs to be adjusted in real-time.
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Gary Vaynerchuk is a serial entrepreneur and the Chairman of VaynerX, a modern day communications parent company, as well as the CEO and Co-Founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations.
Gary is a venture capitalist, 5-time New York Times bestselling author, and an early investor in companies such as Twitter, Tumblr, Venmo and Uber. He is currently the subject of WeeklyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world. He is also the host of #AskGaryVee, a business and advice Q&A show online.
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What is going on with Gary? We get passionate videos about cards then this BS from Pepsi.. Ive been collecting all his shoes and ready to sell. True colors coming out now.
DEAR WHOEVER READING THIS. WE DONT KNOW EACH OTHER AND THERES A POSSIBILITY WE MIGHT NEVER MEET, BUT I WISH NOTHING BUT THE BEST AND HAPPINESS FOR YOU. IF YOU GOING THOUGH HARD TIMES RIGHT NOW KEEP GOING AND KEEP YOUR HEAD UP. WE ALL IN THIS TOGETHER.
Gary man ur so Insparational yo I don't wanna say am an OG because I am not but all the videos I've watched of you were very inspiring and motivational, KEEP UP THE HUSTLE
Thankfully, my dad's business has been doing well, since it's in the food/supermarket industry, but I do feel bad for all the small companies out there, suffering major finance losses. That's gotta be a huge slap in the face for all the hard work put into the making of the company.
Hi gary i hope you see my comment Iam always searching about ways to make real money but i am not sucessesful in any thing i do i want you to tell me about something to start on it because i but a plan to make million through 2 years but i dont know from where should i start every day Days go by day after day and I do nothing if you can answer my comment thanks
This was really interesting to listen to. To think we'd have access to see how people who have reached this level of success and get to understand how they deal with the circumstances we find ourselves with
2020 has been rough for a lot of people, but at the same time I feel like this year has given me the perspective to truly take a step back and evaluate what is really important to me in life and take steps to make my dreams come true, which are things I believe would not have happened if I wasn't just hit with the shock of the entire world shutting down around me. Its been tough but meaningful 🙂
Covid made more millionaires than ever this year! (stock market) If you know how to get advantage from the crisis, you will do nothing but enjoying the life!
love all your content Gary… thanks for sharing! Hope to get mkre subscribers soon and start to monitize my channel this Covid times so I cam grow my biz too.
28 Replies to “Business Tips: The Biggest Lesson Your Business Can Learn From COVID-19”
By the way there is still time to transform for your HEX getHEX.info much love!! Be Prepared
What is going on with Gary? We get passionate videos about cards then this BS from Pepsi.. Ive been collecting all his shoes and ready to sell. True colors coming out now.
Very Interesting video, 2020 i'ts fucking crazy year ! Love you gary ♥♥
Flashing the 6s like nothing lol
DEAR WHOEVER READING THIS.
WE DONT KNOW EACH OTHER AND THERES A POSSIBILITY WE MIGHT NEVER MEET, BUT I WISH NOTHING BUT THE BEST AND HAPPINESS FOR YOU. IF YOU GOING THOUGH HARD TIMES RIGHT NOW KEEP GOING AND KEEP YOUR HEAD UP. WE ALL IN THIS TOGETHER.
Always the best on stage, Loves from Iraq, 🙂
Gary man ur so Insparational yo I don't wanna say am an OG because I am not but all the videos I've watched of you were very inspiring and motivational, KEEP UP THE HUSTLE
That one person who disliked didn't even watch the video
Thankfully, my dad's business has been doing well, since it's in the food/supermarket industry, but I do feel bad for all the small companies out there, suffering major finance losses. That's gotta be a huge slap in the face for all the hard work put into the making of the company.
Very Interesting video, 2020 been a mess
im big fan of garyvee channel …..im a small utuber pls support me and do subscribe
Nice video
WHAT IF I GET 10K SUBS??
Oh the irony: Pepsi partnering with the World Health Organization. It's a ridiculous contradiction in terms and he knows it.
2020 has been wild. Learning more each day. Awesome video
GV, nice drapes. C'mon man!
Hi gary i hope you see my comment
Iam always searching about ways to make real money but i
am not sucessesful in any thing i do i want you to tell me about something to start on it because i but a plan to make million through 2 years but i dont know from where should i start every day Days go by day after day and I do nothing if you can answer my comment thanks
Pepsi sells diabetes.
This was really interesting to listen to. To think we'd have access to see how people who have reached this level of success and get to understand how they deal with the circumstances we find ourselves with
Working from home has been an EXTREME experience….either I am at my best or the opposite.
This year is really testing my patience out!
2020 has been rough for a lot of people, but at the same time I feel like this year has given me the perspective to truly take a step back and evaluate what is really important to me in life and take steps to make my dreams come true, which are things I believe would not have happened if I wasn't just hit with the shock of the entire world shutting down around me. Its been tough but meaningful 🙂
Covid made more millionaires than ever this year! (stock market) If you know how to get advantage from the crisis, you will do nothing but enjoying the life!
love all your content Gary… thanks for sharing! Hope to get mkre subscribers soon and start to monitize my channel this Covid times so I cam grow my biz too.
Heyyy pin me.. Please..
I absolutely love ❤️ his videos! Very helpful
love your content Gary!!
First!